Profile: The Success of the "Dog Whisperer" Cesar Millan

We really enjoyed the expansive profile of Cesar Millan in today’s New York Times. We completely agree with the author’s assessment of Millan’s rise to being a virtual household name, particularly in the United States:

Mr. Millan’s reputation as a fixer — he says he rehabilitates dogs, but trains people — has been immortalized in pop culture. “What is the ‘Dog Whisperer’?” has been a winning answer on “Jeopardy.” An episode of “South Park” featured the mom of Eric Cartman, the spoiled, foul-mouthed brat, hiring Mr. Millan to discipline him. A New Yorker article by Malcolm Gladwell quoted scientists and dance experts analyzing how Mr. Millan’s bearing instills confidence. The conclusion: his fluid movement communicates authenticity better than words could.

However, what we really admire about Cesar Millan and his wife, Ilusion, are their untiring work for animal health and well being:

Despite his success, he says he never forgets that being a true pack leader means taking care of others, not just yourself. “Sacrifice is a must in any relationship. Animals are not selfish,” he says. He and his wife finance numerous efforts to promote animal health. Their Shelter Stars program provides educational materials to people who adopt pets; they also sponsor a spay-and-neuter campaign and have teamed up with Yale to develop “Mutt-i-grees,” a curriculum based on Mr. Millan’s teachings. The goal is to foster empathy in young children. And, if he has his way, someday every state will have a taxpayer-supported dog rehabilitation center.

Read the entire article here.